By the time you’ve even started reading this, a computer somewhere has tracked your computer network’s Internet Protocol address. An even smarter piece of software has likely tracked your particular computer. And, depending on how conspiratorial you’d like to get, another computer somewhere has added this website to ones you’ve recently visited so it can make an accurate profile of your online habits to eventually sell to an advertiser.
Social media is an incredibly valuable tool that should be integrated when crafting your website. Here are three easy ideas on incorporating social media:
Blogging is a great way to let your clients get to know you better and to provide them with interesting information. It helps you to show off your expertise while giving your clients a good reason to keep checking back in on your website. And it also helps to make your website more attractive to search engines.